![Prada Linea Rossa's new FW20 campaign Starring Olympic freestyle ski champion Gus Kenworthy](https://data2.nssmag.com/images/galleries/25903/thumbs/prada-linea-rossa-3.jpg)
Prada Linea Rossa's new FW20 campaign
Starring Olympic freestyle ski champion Gus Kenworthy
November 20th, 2020
From the technical clothing of sailing to that of the mountains. Prada Linea Rossa's new collection looks at winter sports and produces a range of minimalist techwear worn, in shots by Vanina Sorrenti, by Gus Kenworthy, winner of the gold medal for last February's Ski World Cup and silver medal at the 2014 Winter Olympics in Sochi, but also an ACTOR and LGBT activist. For the occasion, Kenworthy was portrayed both in static and moving poses, representing the progress and dynamism of his career.
This season's collection includes all the staples of the ski discipline, made with the innovative EXTREME-TEX fabric, organized by three layers to offer resistance and thermal insulation, and used in jackets and trousers equipped with graphene padding. The various materials of which the collection is composed, such as classic nylon, jersey, knitwear in technical fabric, EXTREME-TEX and EXTREME-TEX LIGHT have different weights and adapt to every need and weather condition. To complete the collection, also a range of helmets, gloves and ski goggles all branded with the red prada line.