A collaboration between Chinatown Market and Lacoste is allegedly on the way
A teasing video unveils the capsule collection
September 3rd, 2020
It's a short and ironic teasing video that anticipates the likely release of a collection that might see the encounter between two of the most prominent voices of the streetwear scene and beyond.
Over the last few years Chinatown Market, the brand founded by Mike Cherman and designed by Josh Umil, has become a leading name in the street scene thanks to captivating graphics, an unforgettable logo and unique communication. The teasing of alleged collaboration with Lacoste plays on the logo, for a capsule starring the iconic crocodile of the brand, this time combined with the lettering of the American brand.