What could you not do without while in quarantine?
Letasca has invited its community to show their essentials on Instagram with a creative shot
April 25th, 2020
Stay creative! This is the mantra that fashion brands keep on repeating during these long quarantine days. From Prada to Jacquemus, many are setting up digital talks, challenges, podcasts and any other form of entertainment that allows the Maison to stay in touch with their followers, giving them at the same time something to do and a way to distract themselves from the current situation. Without fashion shows and with the stores closed, the only place able to overcome the social distance imposed by COVID-19 is Instagram.
Letasca has chosen IG as well to ask the members of its community what they could not do without during the quarantine. All they had to do to answer was posting a photo of the iconic Milanese brand vest with pockets full of essentials. All accompanied by the hashtag #DQA (Daily Quarantine Adventures).
The result? Survival is a different concept for each of us. There are those who adapt to the pandemic climate and fill their pockets with masks and disinfectants; those who would not resist without their camera or brushes and those without spaghetti and tomatoes.
You can discover all the essentials of Letasca's crew here.