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Lyst launches the test that measures the Fashion DNA

A free online feature to spend time in these quarantine days. #IoRestoACasa

Lyst launches the test that measures the Fashion DNA A free online feature to spend time in these quarantine days. #IoRestoACasa
Photographer
Jeremy Alvarez

Is your style more French or British? Swedish or Spanish? Now Lyst tells you thanks to a free feature that unveils your Fashion DNA. It's easy to do, just go to the specific link and follow the steps. First, enter the year of your birth and then answer 8 questions such as the outfit for a dinner with friends, favorite sneakers or colors. A technological algorithm will analyze data from over 9 million products in over 12,000 retailers in 120 countries and compare them with your answers. In a few minutes, you will have the result and you will know you are 100% Italian, 45% Brazilian, 12% German or another of the many possible combinations. Based on your Fashion DNA, Lyst will suggest the perfect items to buy to get an outfit that reflects the genetic code of your style. For example, if you're Italian, probably your shopping radar will show you fanny packs, smartphones and Off-White items.

Another idea about how to spend these days of #IoRestoACasa. Sit down and click Start.