Canada Goose presents the Polar Bears International collection
The brand and Kate Upton join forces to safeguard the polar bears
February 11th, 2020
Canada Goose and Kate Upton support the conservation of polar bears and their natural habitat with Canada Goose PBI, a special selection of clothing characterized by the colour PBI Blue, a bright shade reminiscent of sea ice.
The collection, launched for the first time in 2007 for the winter season, is now back, extended, for the SS20 and includes six pieces, including lightweight down jackets and anoraks and parkas. Along with the unisex Photojournalist jacket, and the Freestyle padded vest, women can choose between the Abbott slim down jacket and the Seaboard jacket, while men can opt for the Seawolf model.
The entire collection is available in Canada Goose stores and on the website, with prices ranging from € 1,260.00 for parkas to € 385.00 for a hoodie. Fifty dollars for each coat sold will go directly to the Polar Bears International organization that safeguards the polar bears.
Kate Upton travelled to the city of Manitoba, known as the World Capital of the Polar Bear, to witness the work of the non-profit organization in support of wild polar bears. The model also visited PBI House, an educational centre located in the town of Churchill that serves as a research space for scientists and educational space for the public, built with the funds raised by Canada Goose.