Swatch is taking the BIG BOLD collection around Italy

After announcing the four new colorways of the BIG BOLD collection, Swatch is ready to take its style around Italy with a series of exclusive events in Bologna, Florence and Palermo.
Location and dates of the parties are still secret, but like for the parties of this summer, the events will follow the BOLD philosophy that doesn't describes just a physical characteristic, but an attitude, which leads to emerge for disruptive qualities such as strong expressiveness, courage and daring.

In each event, Swatch will offer the exclusive possibility of customizing your Swatch signature sneaker bag and snap a selfie with the dedicated photo booths. In every city there will be a dj set that will groove the night with a bold mood playlist along with street food and drinks.
Keep follow nss magazine to discover the Swatch's parties.