The SS20 Women's Fashion Week starts on Tuesday, September 17th, with the opening ceremony of the Italian Chamber of Fashion. There will be all the big names of Italian fashion, like Armani, Fendi, Versace, Moschino, Gucci, and Prada, who will return to Italy after the last show held in Shanghai.
The week will be dedicated to the women's collections but as usual, many brands have chosen a co-ed fashion show like Atsushi Nakashima, Boss, Bottega Veneta, Fila, Gucci, Missoni, N° 21, and Frankie Morello, which has recently entrusted the creative direction to Damir Doma.
It will be a FW in the name of the great attempt to revive new values of Italian fashion, to restore luster to an event that seems to be living a descending parable. One of the big issues will be sustainability, which will have as its main event the third edition of the Green Carpet Fashion Awards, the ceremony organized at the Teatro Alla Scala on Sunday, September 22nd.
Fashion Week has always brought great changes to Milan and for a week it transforms the streets of the city with its events, shows, and presentations. We wanted to create the map of the best fashion shows that will take place this week, to understand which streets are the most loved by designers.
Tuesday 17 September | |
| - CNMI Fashion Hub Opening
When: h 16:00
Where: Via Lorenzini 14
| |
| - Converse x APJP
When: Martedì 17 - h 18/2
Where: Corso Garibaldi 121
| |
Wednesday 18 September | |
| - Prada
When: h 16:00
Where: Via Lorenzini 14
| |
| - N°21
When: h 19:00
Where: Via Archimede 26
| |
| - Jil Sander
When: h 20:00
Where: Via Brera 28
| |
| - Zalando (Event)
When: h 11/14
Where: Via S. Raffaele 6
| |
Tuesday 19 September | |
| - Fendi
When: h 12:30
Where: TBC
| |
| - Bottega Veneta
When: h 18:30
Where: Via Senato 10
| |
| - Moschino
When: h 20:30
Where: Via Piranesi 14
| |
| - Acne Studios & Grant Levy Cocktail (Party)
When: h 17/21
Where: Piazza del Carmine 6
| |
| - Pasdemer @ Windrose
When: From h 18
Where: Via Marco D'Oggiono 10
| |
| - Coming of Age W/ Virgil Abloh
When: h 18/21
Where: Via Achille Maiocchi 7
| |
| - Sergio Rossi - Sergio Extreme
When: h 19/21
Where: Via Montenapoleone 121
| |
Friday 20 September | |
| - Sportmax
When: h 12:30
Where: Piazza Lina Bo Bardi 1
| |
| - Etro
When: h 14:00
Where: Via Conservatorio 12
| |
| - Marni
When: h 15:00
Where: Viale Umbria 42
| |
| - Iceberg
When: h 16:00
Where: TBC
| |
| - Frankie Morello
When: h 19:00
Where: TBC
| |
| - Versace
When: h 20:00
Where: Piazza VI Febbraio
| |
| - Barbour x Alexa Chung
When: h 18/21
Where: Corso Genova 1
| |
| - Vitelli Maglieria Italiana (Presentation)
When: h 11/15
Where: Via Casati 32
| |
| - Louis Vuitton Time Capsule Exhibition
When: Until 10 October - h 10/20
Where: Piazzetta Reale
| |
Saturday 21 September | |
| - Salvatore Ferragamo
When: h 09:30
Where: Via Besana 12
| |
| - MSGM
When: h 11:30
Where: Viale Alemagna 6
| |
| - Giorgio Armani
When: h 16:00
Where: Via Borgonuovo 11
| |
| - Missoni
When: h 19:00
Where: TBC
| |
| - Slam Jam presents Stone Island Shadow Project (Party)
When: h 18/21
Where: Via Lanza 1
| |
| - MSGM new Milan flagship store
When: From h 18
Where: Via Broletto ang. Via del Lauro
| |
| - Kosuke Kawamura collaboration launch / nana-nana12th anniversary in Milan
When:h 20/1
Where: Via Bergognone 34
| |
| - Philosophy by Lorenzo Serafini
When: h 19/21
Where: Via Pontaccio 15
| |
Sunday 22 September | |
| - FILA
When: h 13:15
Where: Via Watt 15
| |
| - Gucci
When: h 16:00
Where: Via Mecenate 7
| |
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