The most sought after men's items in the second 2019 trimester
Many summer must haves in the Lyst Index ranking
Fashion
July 31st, 2019
July 31st, 2019
Last May, the fashion leading search engine Lyst launched the new "Index" platform, which collects data and prepares quarterly reports on the major online research and social activities.
The data for the second quarter of 2019 (April-May-June) was made public today and among the rankings compiled by Lyst there is also that of the most sought men's items, drawn up by analyzing the searches of over 5 million of users and over 12,000 boutiques and online stores.
The algorithm has also traced the social trend connected to the brands, such as the increase in engagement, the likes and the positive or negative sentiment of the comments.
In the men's ranking, the first place is conquered by a streetwear classic, really never faded since the first release in 2015: the adidas Yeezy Boost, in this case in the 350 V2 models. The German brand also occupies the second place, with a more casual model like the adidas Originals Beckenbauer All Round. Further confirmation of the great growth of the Three Stripes, whose demand has increased by 31% compared to Q1.
In third place among the most desired items is a great must-have of the season, the short-sleeved Prada shirt, with over 155 thousand global searches, followed by another adidas product like the Ozweego "Metallic Silver" made in collaboration with Raf Simons.
It could not miss Virgil Abloh with Off-White and the Odsy 1000s presented in Paris during the FW19 fashion shows occupy the fifth position, ahead of another great summer trend such as Prada's nylon bucket hat, growing by 64% in searches. A swimsuit could not be missing, and even more so a Gucci product, which positions the red model with a jacquard monogamist in the seventh spot. The Nike Air Force 1 Earth Pack ranks eighth.
Rimowa is among the fast-growing brands in recent years for its projects in collaboration with streetwear brands such as Supreme, which with its 21inch multiwheel trolley occupies the ninth position, ahead of Versace's spider palace Medusa, whose request is increased by 32%.
