Here is the first Hedi Slimane's menswear campaign for Celine
New Wave in every way
November 28th, 2018
The queen is gone, long live the new king? Already. If you still have any hope of seeing Phoebe Philo's echoes, forget it. The era of Hedi Slimane has begun: black and white, a strong new wave aesthetic and skinny outfits. The American designer has just unveiled the short movie of Celine's first menswear campaign, confirming the theory that no matter what brand he works for, he stays true to himself and his vision of art and beauty. Just look at his latest project to be sure: three minutes truly Slimane, much more than Celine. The video alternates a mix of static and dynamic images; still lifes of tape recorders and distorted TV screens that, underlined by the characteristic noise of the Polaroid camera, alternate with shots of the models wearing the SS19 collection, Paris La Nuit, presented during the PFW last September. A soundtrack to the film, made in London by Hedi himself in October this year, is Polaroid/Roman/Photo, title track of the French synthesizer Ruth, an obscure record of the Parisian movement des Jeunes Gens Modernes (the inspiration chosen by the designer for the collection) that seems to have sold only 50 copies when it was published on Paris Records in 1985.