Tommy Hilfiger launches Tommy Jeans Crest

Classic Tommy Jeans items with a vintage but contemporary twist.

Tommy Hilfiger gave life to the new collection Tommy Jeans Crest, a capsule both for men and for women, inspired by the famous Tommy Crest.

The original design of the crest dates back to 1985 - created by Tommy Hilfiger himself - and represents a lion with a sword surrounded by a laurel wreath, for the occasion reworked in a modern way. The designer recounted that at the beginnings of his carrer he wanted his brand to have a signature crest, like the ones of the European noble families, to represent the Hilfiger family. The inspiration came from the classic crests of Switzerland, where lions, shields and laurel wreaths are leitmotivs.

The must have items of the collection are the checkered plaid jacket in green and blue, the denim jacket, the hoodie in burgundy, white and blue and the overall available in white and burgundy. The embroidered or printed logo Crest adorns every piece. In the campaign images, shot in London by Luc Coiffait, two emerging talents of music, Jelani Blackman and RIMON, interpret the items of the collection.