The research of the perfect fit is at the heart of CALVIN KLEIN JEANS philosophy, that with its new Denim Index continues to narrate the legend and the iconic imagery connected with the denim.
As in the first 1980 ad campaign starring a young Brooke Shields, the main protagonist is the texture and the forms it creates on the body. Simple, polished, impactful. The silhuettes so carefully designed, from the materials to the sewings, perfectly follow the curves of the body.
Since the beginnings one of the brand’s strong points, thanks to a flawless design and ad campaings that made the history of communication, denim has become the object of desire of entire generations.
A legend that rilives in these minimal and bright pictures – shot by Vincenzo Schioppa – that show the beauty of a legendary item.
Photographer Vincenzo Schioppa
Production Giada Tinelli
Models Guido Susani, Abel Trimarco, Ties @Elite, Liam @TheLab, Andrea @Elite, Tania @Elite, Victoria #TheLab, Karin @Indipendent, Martina @TheFabbrica, Heitiarii @Brave Stylist Francesca Casiraghi
MUA Assia Caiazzo Daniela Decillo
Art Direction & Production nss factory
Casting nss factory
