The hilarious and splatter campaign by Moose Knuckles

Kim Horton is a young heiress that after a study trip to Italy returns to Canada to spend the winter holidays with her family and with her friends in a cottage lost in the mountains. During the journey, though, the weather conditions get worse and the kids are forced to stop at the scary and creepy Shady Maple Motel, a place they won't come back from...

The Canadian luxury outerwear brand Moose Knuckles has chosen a funny but horror tale to present its FW18 collection, right before the scariest festivity of the year. The short movie, created by the famous Toronto-based Kid. Studio (that can boast collaborations with artists with the likes of Drake and The Weeknd) draws inspiration from the slasher movies, from Dario Argento and his masterpiece Suspiria, and includes references to horror films and 80's B-movies. The FW18 collection includes items that perfectly balance from and function, performance and great design, tailoring and cutting-edge aesthetic.