Tommy Hilfiger conquers Shanghai with its TommyNow Icons Show
A red-white-blue rainbow of pure athleisure
September 4th, 2018
On the banks of the Huangpu river, at the International Shanghai Cruise Terminal Port, took place the Tommynow Icons, the special event chosen by the American designer to present his latest creations.
While in the background the night envelops the city, illuminated by the light of the Oriental Pearl Tower of Pudong and the many skyscrapers that belong to the skyline of the city, on the catwalk we see Hailey Baldwin, Winnie Harlow, Maggie Jiang and the other models.
They are a red-white-blue rainbow, intercut with yellow details, 29 looks of pure athleisure, characterized by training and baseball jackets, sweatpants, sports bras, sweatshirts, denim jackets and parkas.
Then there's also the TommyXLewis capsule collection, designed with the Formula 1 champion Lewis Hamilton, Hilfiger's new brand ambassador, which mixes the classic American style with a deluxe streetstyle wardrobe. The stand-out elements? The iconic flag of the brand positioned between the initials of Lewis Hamilton and the inscription Loyalty on the back, elements inspired by the body art of the champion.