LIFESUX returns with its third drop and it hit straight in the sign.
Milan-based with strong urban and street connotations, the brand as well as its logo represent a graffiti designed to combine music, photography and punk culture with a continuous and strong graphic research, creating a series of linear and no frills garnments, wearable every day day-to-night.
MInd the gap, taken by Dalí Geralle, expresses with immediacy and force that lifestyle that LIFESUX incorporates to perfection: a daily life always lived at its fullest.
Photographer Dalì Geralle
Styling Silvia Vinci
Models Leo Soncio & Leyla Degan